Bite-sized Learning: How to write sales copy that actually sells by Brighton Chamber

Bite-sized Learning: How to write sales copy that actually sells by Brighton Chamber - Get your tickets here.

“People don’t like to be sold to…they like to buy”.

So why does it feel so hard to get the balance of promoting your business without turning off customers?

Most businesses are either too scared to sell at all, or try too hard when selling themselves, and instead of engaging readers they make them run a mile and miss out on winning a customer.

In this Bite-sized Learning event with Jody Raynsford, Founder of Hello Genius, we’ll show you how to use persuasion and psychology the right way to transform your sales copy without being hypey.

Here’s the good news: writing sales copy isn’t rocket science. You just need to understand what makes your audience tick, and use powerful structure to connect, persuade and convert. We’ll show you how to transform mundane,…