What Can Small Businesses Learn from Big Brands - Open Event
Tue 17 Jun
|The Globe, Projects Nile House


Time & Location
17 Jun 2025, 17:30 – 18:30
The Globe, Projects Nile House, Nile House, Nile St, Brighton and Hove, Brighton BN1 1HW, UK
About the event
Ever wondered what small businesses can learn from big brands? Join Andy Freeman from Urbane Communications as he dives into big brand case studies to uncover valuable lessons for small businesses.
Whether you’ve been puzzled by Jaguar’s recent re-brand, eagerly awaiting the latest Apple launch, or listening to influencers discuss their own brands, one thing is clear: brands are everywhere. This talk is designed to demystify brand strategy, specifically tailored for startups and SMEs that may not have extensive brand marketing resources but want to understand how branding can significantly enhance their business value.
About Andy:
Why should you listen to Andy Freeman? Andy started his career in the Mad Men golden age of global ad agencies. During his career he has helped Burberry to re-launch, a brand refresh that the Economist described as the re-brand of the decade. He has re-branded Bupa, TRESemme, Pringle of Scotland, Smirnoff for Pride…